Summer Turns to Fall

101 Year Old World Record Holder Julia Hawkins

101 Year Old World Record Holder Julia Hawkins

2017 has been quite the year so far for us here in Baton Rouge.  So many great events have been hosted in our community this year: another great Louisiana Marathon in January, 71 days of USBC Women's Bowling this spring and summer, dozens of records set at the USA Track & Field Masters Outdoor Championships in July, and finishing up this summer with the Marucci Baseball World Series and National Pro Fastpitch Softball Championships.  All in all, over 120,000 athletic travelers have visited our area so far in 2017 leaving behind over $34 million in estimated economic impact.  And those numbers don't even take into account the 18,000 women bowlers who visited Baton Rouge so far this year.

As we approach the Labor Day holiday, we also look forward to the excitement of fall sports and seeing our college and high school football teams take to field.  This fall is particularly special for SportsBR as we prepare to finish football season in style at the Tiger 10k on December 3rd.  Working in partnership with LSU Athletics, Tiger 10k, 5k and Fun Run will bring our participants through the LSU campus with a spectacular race finish at the 50 yard line of Tiger Stadium.  Registration is open and we are looking forward to putting this event on later this year.

And there is plenty more that we are working on here at SportsBR.  In the coming weeks we will have completed our strategic plan and will be putting that information here on our website.  We believe strongly in the power of sport to bring people together in our community and we are developing strategies and initiatives to do just that here in Baton Rouge.  Stay tuned!

Have a great Labor Day Weekend - 

Eric Engemann
President/CEO